Insights

Omaha-based creative marketing communications company Bozell introduces its 2011 summer interns. “The Bozell Summer Internship program is designed to give students hands-on experience in all aspects of the marketing business. The students work with real clients on real campaigns. It is fun, challenging, real and rewarding,” said Nicole Frazier, business engagement developer and intern coordinator. [...]

As the Quick Response (QR) code trend builds momentum, one local company decided to add their own two pixels, so to speak. A task force of designers and programmers at Omaha-based marketing company Bozell created its own QR code generator, QRinkle. Through the free web application, users can input any web address, and QRinkle will [...]

Marketing agency Bozell walked away from the 2011 Omaha American Marketing Association (AMA) Pinnacle Awards with five awards. “We take great pride in delivering strategic creative campaigns for our clients that produce results. It is a great honor to have those efforts recognized,” said Kevin Hutchison, general manager of Bozell. For each category, Pinnacle, Platinum [...]

On the opening night of a new theatre in Omaha in 1910, a newsboy sat on a curb watching the city’s elite enter the building to join the celebration. A particularly elegantly dressed couple caused a stir as they stepped from their car. The newsboy had to know who they were. A policeman told the [...]

Bozell Smartargeting™ earned five honors at the annual AMBIT Awards, presented by the Kansas City Direct Marketing Association, including the prestigious Consistent Achiever Award. “It is a great honor to be recognized for our innovative strategy and results. We are very proud to receive this honor for our work,” said Steve Kuegler, managing partner of [...]

Trading Spaces: Bozell’s search for a more creative space leads it to the Butternut building. Read the story by clicking below or download pdf AprilEncounter. Open publication – Free publishing

Kevin Hutchison is joining the executive leadership of Omaha-based Bozell, a creative marketing communications company, where he will serve as general manager overseeing new business development, oversight of the Brand Navigation department and overall agency operations. As general manager, Hutchison sees his role as continuing the agency’s legacy of growth to propel Bozell to greater [...]

Bozell copywriter, Bryan Mohr, was recently quoted as an expert in a national marketing publication. Mohr shared his insights on how to write a good tagline. Mohr explains, ““What a tagline is meant to do is answer the question, ‘What do we want to communicate to our audience every time they come in contact with [...]

Kim Mickelsen, managing principal with Omaha-based Bozell, a creative marketing communications company, is the recipient of the 2011 Silver Medal Award presented by the American Advertising Federation (AAF) Omaha. The Silver Medal Award is given to an AAF Omaha member who has achieved success in his or her career; shown a consistent high degree of [...]

Bozell, a creative marketing communications company, recently was awarded one award of excellence and five awards of merit at the 2010 Nebraska Public Relations Society of America (PRSA) Paper Anvil Awards Gala. Awards were received in the categories of marketing communications campaigns, internal communications campaigns, blogs and direct mail/direct response. Bozell received paper anvil awards [...]